How often should I update my app?

Duration : 1min 1sec | Posted : 6 years ago | Channel : GoodBarber FAQ - English
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It will depend on the update you’re doing.

If it’s a bug fix, you should update your app as quickly as possible until there is no bug anymore.

If you’re adding new features, you have here an opportunity to make some teasing and story telling. in that case, it’s better to choose the right time to make your update.

Remind that now major operating systems like iOS and Android are enabling automatic updates. That means your users will always have the last version of your app but they barely have the information something new has been added.
That’s very cool and useful for bug fixes, but, when something big is coming in your app, you should turn updates as scarce and unique events, in order to make them as visible as possible.